I hate to say it, but most new businesses fail within the first 5 years. And when you’re just starting out, there are no guarantees that you’ll even make back the money you invested to get the business up and running. But you know what will absolutely guarantee that your business bombs? Not validating your business idea. You may come up with your best ideas in the shower and your
I feel like I need to start this post with a declaration: I LOVE offline businesses. I really do. Even in today’s hyper connected world where we seem to be able to get pretty much anything through the click of a button, there’s a place for traditional, brick and mortar style businesses. There are some things that simply need to be presented in a storefront or at a local market
Are you struggling to identify your ideal client? In this video I share some easy to implement tips on how to create an ideal client profile without having to answer a bunch of random questions like whether your ideal client prefers sweet or salty snacks and what her favorite song is (because, seriously, how many peeps have just one??). Tip #1: Understand what the term “ideal client” actually means. An
Do you often get to the end of your day and realize you’re exhausted but you haven’t really got anything done? Sure you did stuff throughout the day, but you didn’t actually accomplish much. You weren’t productive. It’s a pretty crappy realization that can lead you into a spiral of stress and nasty self-judgments. I’ve been caught up in that spiral on more than one occasion and it SUCKS! I
You might be thinking that business coaches are just for companies and entrepreneurs who are already in the big leagues and have mega bucks to spend. But that couldn’t be further from the truth. Business coaching is one of the smartest investments a new business owner can make. But why? I hear you asking. Why would someone need a business coach when they’re just starting out? Let’s start by defining a
